Content Strategy
Underperforming content? Our content strategy specialists will get you moving in the right direction.
CONTENT STRATEGISTS
There's more to blogging than just the writing
97% of all pages on Google get no organic traffic. So, it’s no surprise your blog isn’t generating the results you’re after. At Blog Heads, we take the guesswork out of your content production. Our team know what it takes to get your content ranking well and have the results to back it up. With our content strategy services, you can tap into our expertise and start getting your blogs seen.
Our Content Strategy Services
Keyword Strategy
Using our market-leading software, we'll find keywords relevant to your business with high search volume and low competition. We'll provide you with SEO-backed blog titles and content briefs.
Topical Authority
The more content you publish around a single topic, the more search engines trust what you've got to say. We'll identify topics to target and create a content plan to help you build topical authority.
Content Calendar
Consistency is crucial for your website's SEO. Whether you're planning a month, a quarter, or a year in advance, we'll create a content calendar to give your blog a clear sense of direction.
Let's talk content
We’ll provide a quote once we’ve discussed your content strategy needs.
LET’S WORK TOGETHER
Why choose Blog Heads?
The world of content marketing is difficult to navigate at the best of times. Thankfully, our team at Blog Heads are here to walk you through it. These are just a few of the reasons why we’re trusted by businesses all over the world:
- Affordable Pricing: We've streamlined our processes to keep costs at a minimum without compromising on quality.
- Cutting-Edge Tools: We use the best SEO software available to give our clients unrivalled insights.
- Market-Leading Expertise: We've been delivering proven results for years through an in-depth understanding of content strategy.
DATA-BACKED CONTENT STRATEGY
Create content that's worth your time
When it comes to content marketing, it’s never one-size-fits-all. Successful content speaks directly to your target audience and addresses things that matter in your niche. Fortunately, at Blog Heads, we’ve helped businesses from all kinds of industries, create a content strategy that meets their unique needs.
We take the time to understand what matters most to your customers and develop a content strategy based on them. These are just a few of the industries we specialise in.
"From the first meeting, it was clear we were in safe hands. They're passionate about what they do and have completely transformed how our business approaches copy."
Graham Tranter
Recruitment Agency Director
Frequently Asked Questions
What is a content strategy and why is it important?
A content strategy is a comprehensive plan that aligns your content creation, publication, and promotion with your business goals. It’s essential because it ensures every piece of content is optimised for SEO, resonates with your target audience, and drives organic traffic.
How does an effective content strategy improve my blog's SEO?
By focusing on keyword research, topical authority, and regular content updates, a robust content strategy helps your blog rank higher in search results. This approach leads to increased organic traffic, better user engagement, and improved conversion rates.
What is topical authority and how does it benefit my website?
Topical authority is established when your website consistently publishes high-quality content around a specific subject area. This practice builds trust with search engines, improves your site’s ranking, and positions you as a leader in your niche.
How do you measure the success of your SEO Blog Marketing campaigns?
We use advanced SEO tools to analyse search volume and competition. By identifying keywords with high search volume and low competition, we can optimise your content strategy to target phrases that drive meaningful, organic traffic to your blog.
How can I get started with a content strategy for my business?
Simply get in touch with our team at Blog Heads to schedule a consultation. We’ll discuss your business goals, evaluate your current content performance, and develop a customised strategy designed to boost your blog’s SEO and drive organic growth.
How do you tailor your content strategy to suit different industries?
Every industry has its nuances. We customise our approach by analysing your target audience, market trends, and competitors, ensuring that the strategy we develop is both relevant and impactful within your specific sector.
How does your content calendar service improve my website’s performance?
Our content calendar service ensures that your blog remains consistent and aligned with seasonal trends, promotions, or campaigns. Regular, optimised content helps maintain audience engagement and enhances your search engine performance.